Cryptocurrencies as Catalysts for Financial Inclusion in Latin America
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Financial inclusion is a significant challenge in Latin America, so it is relevant to propose new approaches and business models that help close the gap in access to financial services for underserved segments. In this line, we evaluate the intended use of a platform to buy cryptocurrencies as an investment asset for people who invest in alternative instruments such as these, where the innovative element constitutes that cryptos can be given on loan to vulnerable people with convenient rates for both parties. Thus, based on the Unified Technology Acceptance and Use Theory (UTAUT) model of technology adoption, the results show that social influence and trust are the variables that explain, to a greater extent, the intention to use them. The findings of this study generate new evidence for the development of innovative business models, as well as a relevant contribution to public policy concerning the development of the fintech ecosystem in Latin America.
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